Collector, patron, founder of LUMA Foundation
Ten years since Hoffmann envisioned Luma Arles and four years after ground was broken on her $175m cultural complex (variously designed by Frank Gehry and Selldorf Architects), it still isn’t quite finished. But while the opening has been put back to spring 2020, the Swiss collector/philanthropist/film producer has been busy as ever, remaining on the boards of Tate, the Serpentine, the New Museum, Kunsthalle Zürich (and more) and serving as chairwoman of the Swiss Institute, while this year her Luma Westbau in Zürich tilted judiciously towards issues of race and gender with shows by Sondra Perry, Arthur Jafa and Women’s History Museum among others. Meanwhile, Hoffmann’s Marfa-of-Provence continues to stealthily grow. Summer saw the opening of her second boutique hotel in Arles, L’Arlatan – designed by artist Jorge Pardo and incorporating a residency programme – while in the Luma Atelier, scientists tinker with the area’s iconic sunflowers. Powered by Hoffmann’s ambition, art’s expanded field is going city-scale.